Made from the sap of spruce, and first introduce in the 1840s, chewing gum has been around for a while now, and while it went through serveral changes over the years, it wasn’t until the 1990s when manufactuers went all in on inovation.

The 90s was the decade of modern chewing gum. Moving beyond that standard pink fare and offering us a seemingly limitless array of new gum options that brought us some of the most iconic bubblegums of all time. From sweet and tangy to sour and juicy, the range of flavors, shapes, and textures was unmatched.

Whether you were a fan of the classic Bubblicious or the more adventurous powder gum, also known as the jug gum, there was a bubblegum for you. And who could forget the uniquely fun, Ouch! A Band-Aid-themed bubble gum that came in a tin?

So join me as I count down the

Best Bubblegum From The ‘90s

All of the bubble gums below were all the rage in the 1990s, with a wide range of flavors and textures to satisfy every taste. These nostalgic bubble gums are sure to bring back memories for those who remember chewing gum and blowing bubbles in the 90s!

Bazooka Joe

Bazooka Joe was the ultimate bubble gum brand of the 90s, and it had everything going for it – striking eye-catching packaging, a delicious long-lasting flavor that kept you chewing and popping for hours, and the coolest comic strips featuring the mischievous Bazooka Joe and his gang within each wrapper.

Plie of Bazooka Joe Bubble Gum Cartoons

Bazooka Joe was not just bubble gum; it was a cultural phenomenon that captured the hearts of millions of kids and adults alike.

Out of all the gums on this list, this is the one you can still find in stores today. We just celebrated 75 years of Bazooka bubble gum history.

Bubble Yum

Bubble Yum was the number 1 choice for 90s kids who wanted a sweet bubble gum treat with lasting flavor. Its soft and chewy texture, combined with a range of delicious flavors, made it a fan favorite.

The best part? Due to Bubble Yum’s extra soft texture, you could blow bubbles as no other gum could!

Whether you competed with your friends to see who could blow the biggest bubble or just enjoyed the taste, if you chewed Bubble Yum in the 90s you chewed a staple of childhoods across America.

Big League Chew

Big League Chew was that 90s bubble gum that every baseball-loving kid wanted to chew on.

Inspired by chewing tobacco – a staple of baseball stadiums across America –  Big League Chew had a shredded texture and distinctive pouch packet.

It also had a delicious, mouth-watering flavor, so there was nothing more satisfying than blowing a big bubble in the dugout with a mouthful of Big League Chew.


Bubblicious was the ultimate bubble gum for those who loved a burst of fruity flavor.

With its soft and chewy texture, Bubblicious delivered an explosion of taste in every piece, every time. It was available in a wide range of flavors, including fan-favorite watermelon, juicy grape, and classic strawberry, making it a safe bet regardless of mood or occasion.

Bubblicious was juicy and flavorful and it was a full-blown sensory experience. It’s no wonder that it was a go-to choice and one of the best bubble gums from the 1990s.

Bubble Tape

Bubble Tape was the bubble gum that every 90s kid wanted to be seen with.

Its unique packaging resembled a tape dispenser – the tape-like gum unrolled like tape – and made it easy to carry around and share with friends. But it was the gum itself that made Bubble Tape stand out, it was soft and flavorful and provided hours of chewing fun.

Bubble Tape also came in a range of delicious flavors – my favorites were the Awesome Original and Sour Blue Raspberry – making it a treat that you never got tired of. With its iconic packaging and juicy, mouth-watering taste, Bubble Tape was one of the best gums in the 90s.

Bubble Jug

Bubble Jug was a 90s gum that came in a jug-shaped container that resembled a miniature milk carton; and, as you might imagine, it was a huge hit with kids.

Bubble Jug presented gum chewers with a unique way to enjoy their favorite treat because the gum came out as a powder gum that could be poured out and then turned into a chewable paste with the addition of a bit of water.

Bubble Jug gum was available in a range of flavors, which kids loved to mix and match to customize to their liking. It might not have been the most convenient way to enjoy 90s gum, but it was one of the most unique.

Hubba Bubba

Hubba Bubba offered endless hours of bubble-blowing fun. Its soft and chewy texture made it perfect for creating truly huge bubbles.

Hubba Bubba was popular

The wide range of bold flavors helped to make Hubba Bubba a mainstay of bubble-blowing competitions amongst friends.

This delicious bubble gum from the 90s also came in a range of fun and creative packaging, including tape rolls and mini soda cans, making it trend over and over again throughout the decade.

Hubba Bubba was a symbol of carefree fun and an all-time classic in the 90s.


Razzles gum offered a unique twist on what 90s consumers expected from their more traditional chewing gums. You see, Razzles started as a hard, crunchy candy that then dissolved into gum, giving you a burst of sharp fruity flavor before turning into a long-lasting chew.

My favorite flavors were grape, lemon, and raspberry, but they came in a wide variety of flavors, making it a hit with people of all ages and backgrounds.

Freshen Up Gum

Freshen Up Gum was that 90s gum that delivered a burst of flavor via its flavorful and refreshing liquid center.

You see, each piece of Freshen Up Gum came filled with a delicious juicy gel that would explode in your mouth as you chewed, leaving behind a fresh and icy sensation that lasted for hours.

The unique liquid center set it apart from other gums in the 90s, making it a favorite among those looking for an exotic chew.


Chiclets are one of the biggest brands of chewing gum in the world, and they were one of the most popular bubble gum brands in the 90s.

Chicklets chewing gum

Their small, bite-size pieces were coated in a crunchy, sugary shell that gave way to a sweet and flavorful, highly classic chew.

There were several fruity flavors, including my two favorites: grape and orange, but there were also the traditional minty flavors like spearmint and peppermint. Chiclets’ packaging was very distinctive, which made them an easy pick at the store.

Hubba Bubba Bubble Blast

This variation of Hubba Bubba called Bubble Blast was known for unleashing an explosion of flavor in your mouth. The 90s chewing gum aficionados knew Bubble Blast as not for the faint of heart due to its intense and long-lasting taste.

And let’s not forget about its chewy texture, perfect for blowing giant bubbles and impressing your friends.

Fruit Stripe Gum

Fruit Stripe Gum offered a rainbow of fruity flavors in every pack. Each piece of gum was wrapped in bright, colorful stripes and in each wrapper came with a temporary tattoo, making it a hit among 90s kids.

Fruit Stripe Gum was known for its bold and juicy taste, with fan-favorite non-traditional flavors like lemon and lime.

It wasn’t the longest-lasting gum on the market, but it was definitely one of the more flavorful.

Bubble Beeper

Bubble Beeper was one of the most popular gums in the 90s thanks to its iconic and trendy design. You see, this gum came in packaging designed to look like a miniature beeper. It was small and discrete, and easily fit into a back pocket making it a popular choice amongst 90s teens.

It wasn’t the most flavorful nor the longest-lasting, but it was one of the most fun chewing gum products available at the time.

Ouch! Bubble Gum

Ouch! Bubble Gum was very fruity and sweet, with flavors like grape, watermelon, and strawberry appealing to those with a legitimate sweet tooth.

But what makes Ouch! Bubble Gum truly stands out is its clever packaging. Both the sticks of gum inside and the exterior packaging were designed to look like a tin of band-aids, complete with colorful designs and funny sayings like “Kiss it better”.

This novelty packaging and unique design made it a popular choice among kids in the 90s.

Big Red

Finally, we could not end this list of the best bubble gum from the 90s without mentioning Big Red.

Big Red offered a spicy and unique taste experience due to its very strong cinnamon flavor. Big Red was both very hot and very, making it a favorite among cinnamon lovers in the 90s.

The gum was bold and its distinct flavor made it stand out from other gums on the market. It was also very long-lasting and while it wasn’t the best gum for blowing bubbles due to its “hard” chew, it was still one of the most popular gums at the time.

If you were looking for a flavorful and pleasurable chewing experience in the 90s Big Red was the way to go.